Messaging  |  2022-02-07

Alert SouthBay in Los Angeles Deploys Everbridge to Help Keep Residents and Attendees Safe During This Month’s U.S. Football Championship

Source: Everbridge, Inc.
Curated by: Gert Jan Wolf - Editor-in Chief for The Critical Communications Review

Everbridge, Inc. (NASDAQ: EVBG), the global leader in critical event management (CEM) and national public warning software solutions, today announced that Alert SouthBay, the regional communications system shared by 14 California cities including Inglewood, El Segundo, Hermosa Beach, Redondo Beach, Carson, and Torrance, will deploy the company’s population alerting platform to communicate with residents, visitors and attendees of this month’s U.S. Football Championship in the event of an emergency, disruption or need to share important information. 2022 marks the sixth time that the Big Game’s host city utilized Everbridge to keep fans safe and informed. In previous years, Everbridge supported the cities of Tampa, Miami, Atlanta, Houston, and Santa Clara as they played host to the championship.

“An event like this is about planning, preparation and partnership,” said Soraya Sutherlin, Joint Information Center Manager for Alert SouthBay. “Keeping fans safe before, during and after the game requires tremendous teamwork. The coordination among federal, state, and local agencies – as well as between private and public sector – has been tremendous. Technology like Everbridge makes it easier for first responders to communicate and put safety measures in place to protect the community.”

Alert SouthBay officials urge attendees and locals in the vicinity of SoFi Stadium in Inglewood to opt in to receive important updates on their mobile phones by texting the keyword INGSB to 888777. Such important updates may include COVID-19 safety protocols, traffic, weather, and event alerts, including street closures and detours, transit delays, potential disruptions, and updates throughout the day. Residents in the Greater Los Angeles area can also benefit from Everbridge’s comprehensive reach enabled by Resident Connection software, which provides Everbridge customers access to the most precise name, address, and phone data available in the United States, without the need for opt-in.

Additionally, public safety officials will collaborate with other public and private sector stakeholders in the region to ensure a smooth week of events leading up to the Game. Organizations within Alert SouthBay’s Everbridge Network include the City and County of Los Angeles, Los Angeles World Airports, and UCLA, among others. Connected via the Everbridge Network, these organizations can share situational intelligence during large events, thereby improving their critical communications and keeping constituents informed throughout any potentially disruptive situation.