2021-11-08

Genasys Inc. Partners with Danimex Communications to Expand Critical Communications Systems Sales in Africa

Source: Genasys Inc
Curated by: Gert Jan Wolf - Editor-in Chief for The Critical Communications Review

Genasys Inc., the global leader in critical communications systems and solutions that help keep people safe, today announced a strategic distributor partnership with Danimex Communications A/S (Danimex), an award-winning distributor of communication solutions and equipment throughout Africa and the Middle East. Headquartered in Sonderborg, Denmark, Danimex has more than 30 years of experience representing, distributing and selling advanced communications systems.

“Since opening our sales office in the Dubai earlier this year, we are seeing many opportunities to accelerate sales of LRAD®, Genasys Emergency Management (GEM), Integrated Mass Notifications Systems (IMNS) and National Emergency Warning Systems (NEWS) in Africa," said Richard S. Danforth, Chief Executive Officer, Genasys Inc. "Our strategic partnership with Danimex will focus on business opportunities with Sub-Saharan and North African governments and enterprises through the extensive, customer-centric Danimex sales force."

“Genasys' innovative systems and solutions are an important addition to our distribution line and increasingly necessary in this area of the world," said Charlotte Thomsen, CEO of Danimex. "Crises resulting from climate related events, civil unrest and security incidents are on the rise. Providing next generation hardware and software systems that deliver critical communications to the public can help protect and save lives."

Ms. Thomsen added, “We look forward to working with the regional Genasys team in Dubai, growing our partnership, and facilitating the sales and distribution of Genasys' critical communications systems throughout the region."

Based in San Diego with additional offices in Madrid, Spain, Ottawa, Canada, Singapore and Dubai, Genasys provides a multi-channel, multi-agency approach to deliver geo-targeted alerts, notifications, instructions and information before, during and after public safety threats and critical business events.